Matt Potter
Chief Operating Officer
Matt joined iWealth in 2022 as Chief Operating Officer, where he is dedicated to enhancing operational processes and systems within the organization. His primary responsibility is to ensure that iWealth operates with maximum efficiency and effectiveness, always prioritizing the needs of our clients.
Before his tenure at iWealth, Matt garnered extensive experience in the claims administration sector, specializing in the settlement of class action lawsuits. As Executive Vice President, he oversaw multiple practice areas, notably the regulatory practice, where he collaborated closely with the Securities and Exchange Commission on over 15 settlements, resulting in distributions exceeding $5 billion to investors. In his role as President, he was responsible for the strategic direction and management of a large organization with over 500 employees.
Matt has resided in Waseca for more than 25 years with his wife and three children. He enjoys family vacations, coaching basketball, and golfing. Additionally, he has taken on leadership roles within his church, actively mentoring youth in the community.
